Explosive entrepreneurship

Chapter 56

How to successfully achieve entrepreneurial failure on the basis of continuing to maintain "never slack in learning" has become the century-old problem facing Gou Dai.

Also facing the problem of the century is Liang Si, the richest man in Beicheng, Mr. Liang.

Jinlin city restaurant, boxes.

There was a low pressure in today's dinner, and the center of the low pressure was Mr. Liang.

Everyone at the same table is the core of the Dongyuan Group, and everyone speaks cautiously today, lest they offend Mr. Liang.

The reason why Mr. Liang is in a bad mood is because a few days ago, he talked with Liang Junche about putting a large company in the financial sub-sector of Dongyuan Group under his name, and the nickname was "let him practice his hands".

Liang Junche refused without hesitation, saying that he was studying, and it was enough to have a [Jundai Investment] for fun, and he didn't want to add trouble.

The reasons for the refusal were quite satisfactory, but Liang Si has been in the business world for many years, and his insight is beyond the reach of ordinary people.

Mr. Liang said calmly——[Jundai Investment] is too small in scale and has a single business, mainly focusing on angel investment and VC, and the top one is only Pre-IPO.To take over the group's new company, Liang Junche can learn from M&A funds, Buyout, etc.

Liang Junche still found some high-sounding reasons to refuse.

Liang Si has such a keen sense of smell, he thinks there must be something strange in it, but he still can't figure out why.

Liang Si asked Zhang Tianwa and Cai Yao about Liang Junche's performance at work, and learned that he is hard-working, humble, studious, good at learning, not to mention being a boss, even being a subordinate can't find fault.

If you have to say something different, it is that Liang Junche is very persistent and concerned about all the projects related to his seniors. No matter how Cai Yao denied [Gone with the Wind] at the beginning, and now Zhang Tianwa looks down on [Not Slack in Learning], Liang Junche has nothing to do with it. concession.

However, it is understandable that Gou Dai is Liang Junche's senior after all, and the two have alumni feelings, and they may still cherish each other. Xiao Liang always invests a little money for his brother, and it's not double-handed, it's no big deal.

Liang Si stared at this "big deal", thought for a long time, and asked the two of them, "What kind of person is this dog Dai?"

Although Zhang Tianwa has some complaints about the project of "Never Slack in Learning", he has a good evaluation of Gou Dai, praising him as "a high-minded, far-reaching, romantic person".

Although Cai Yao had a grudge against him before, he changed a lot after the PUA scandal. He was in an awkward and appreciative mood, and praised him as "reasonable, with a clear distinction between love and hate, a white crane in the clouds, and a hero among men."

Mr. Liang nodded. If he can get into QUniversity, his intelligence is not a problem. He has a good character and good personality. He is more than a hundred times better than Liang Junche's former friends, like Chen Boxue.

As a supporter of "those who are close to vermilion, those who are red and those who are close to ink are black", Mr. Liang should feel relieved, but for some reason, a sense of uneasiness surged up, like a mess, and he couldn't find the thread in it.

But last night, he suddenly thought of something and searched for Gou Dai's photo on the computer.

The picture on the homepage of the search is a special report on the characters of the previous search for cats. Gou Dai is wearing a large white shirt and beige linen pants. He looks like a fairy in Greek mythology who strayed into the mortal world.

Good-looking, on par with Liang Junche, even better.

Mr. Liang did not hesitate, and voted for Gou Dai with the "beauty vote".

At the same time, Mr. Liang suddenly noticed the reason for his uneasiness.

A good-looking, gentle, talented boy who has a close relationship with Liang Junche, and Liang Junche is willing to confide in him.

Mr. Liang had to have some associations.

It's not that Mr. Liang is fashionable, but that one of his former partners faced the incident of his son coming out of the closet and became seriously ill.

At this moment, in the box, everyone was cautious in their words and deeds, and the atmosphere was a little cold.

Mr. Liang was not in the mood to be enthusiastic, so he said to his confidant Chen Lian, "Turn on the TV."

==

The loud noise of the TV diluted the desolation in the box.

The hot dishes with delicious color, fragrance and taste were served on the table one after another, and everyone's expressions and stomachs warmed up together.

Mr. Liang especially loves the roast goose at Jinlinchengxia Restaurant, especially when served with his secret "sour plum sauce". The crispy and tender roast goose is paired with the sweet and sour plum sauce, which will satisfy you in one bite.

After eating a small plate of roast goose, Mr. Liang felt much better, and asked Zhang Tianwa, "How is Jun Che's company recently?"

Zhang Tianwa immediately praised [Jundai Investment] inside and out as if he didn't want money. Of course, he emphasized that Xiao Liang's leader is capable, open-minded, and strategizing.

Mr. Liang's expression eased up again.

"Last time you said that the interest class opened by Jun Che's senior, how is it going? Is it still in operation?" Mr. Liang sipped his tea and said.

Zhang Tianwa's expression was slightly embarrassed.

Yesterday, Zhang Tianwa received the new financial report of [Never Slack in Learning]. The values ​​of various indicators are very different from the previous ones, and they have nothing to do with being depressed.

Zhang Tianwa's embarrassment was not because he had disliked this project before.

He is a very flexible person. To put it bluntly, the wall will fall with the wind. As long as this project can bring profits to [Jundai Investment], he can immediately slap himself in the face.

The reason why Zhang Tianwa was cramped was because Mr. Liang had sworn to analyze the project of the interest class for the elderly before, and thought that it was not feasible at all.

Zhang Tianwa's face can be beaten to pieces, but the old man's face is so precious that he can't be beaten.

Zhang Tianwa carefully crafted his words, and finally said: "Xiao Liang has a good investment and is still in business."

After all, Zhang Tianwa praised himself from the bottom of his heart.

I didn't lie, and I didn't say that the business was so good that I slapped the old man in the face. The focus of the context was to highlight Xiao Liang's excellence. It was perfect!

I am really an ordinary talking genius!

It's just that Mr. Liang is uncharacteristically today, breaking the casserole to ask the end: "Is it still in business? Are you dying?"

Zhang Tianwa: Meticulous, quite powerful.

Just when Zhang Tianwa was in a dilemma, someone rescued him.

"Wow, it's Old Feng."

The one who rescued him was his former colleague Lao Zhang, who is now the deputy director of the biomedical sector of Dongyuan Group.Lao Zhang stared at the TV intently, with a look of ecstasy.

On the TV is the Huaguo CCTV channel, which is broadcasting "Special Report on Huaguo Centennial Figures".This new program is specially developed to welcome the centennial of China, and it is dedicated to recording people from various fields who have made outstanding contributions to China over the past century.

Different from similar programs that are purely eulogizing, this program is very interesting, such as recording the current living conditions of these people, recalling their youth together, and the filming has a sense of life and fully interprets "ordinary but great", so it has been well received. The ratings are extremely high.

Today's program introduces two people who are milestones in Huaxia Bioengineering, Feng Lao Feng Lubin and Guan Laoguan National Day.

After the program interspersed with telling the great achievements of the two people in the past, they followed the camera and walked into their current lives.

The two heroes who have made great achievements in history still live a simple life in their later years, living in seclusion.

Feng Lubin has a wife of the same age and a well-behaved and obedient daughter, all of whom reveal plain happiness in the camera.Guan Guoqing was much more frustrated. He was widowed in his early years and never remarried. After his son went abroad, he settled overseas and was alone.

In the camera, Guan Guoqing stared at the photo of a family of three on the TV cabinet in a daze, and all the audience felt their noses ache.

Just as the audience's tears were brewing, the official doorbell rang, the nanny opened the door, and Feng Lubin walked in with a big bag and a smile.

"Hey, do they know each other?"

At this moment, all the audience in front of the TV had the same doubts as everyone in the box.

Although the two are engaged in bioengineering, they are not in the same field, and there is no intersection in their work. The records about the two in the first half of the program do not show any trace of acquaintance.

CCTV didn't show off. Soon, the two went out side by side, and the voice-over interviewed them.

"Old Guan, Old Feng, have you known each other before? Have you had any business exchanges?"

Holding a very fashionable hand-held fan, Mr. Feng shook his head: "No, no, we only met last month."

The elder official also nodded in agreement: "It's like old friends at first sight!"

Soon, the camera revealed the reason why the two met.

It turned out that both of them liked Chinese painting when they were young, but later gave up for various reasons.When I retire, I want to regain my "old love", but I suffer from no place and like-minded people.

More than a month ago, when the two were walking on the road, they met an employee who was selling courses, and tried to sign up. Since then, they have been out of control and become more and more obsessed.

The camera followed the two, recording how they listened attentively and drew carefully in the traditional Chinese painting class.

After the class was over, the old official said to the camera: "I have another class "Their Thoughts" later."

It turned out that the Chinese painting class they signed up for was a "free class for activities", which was only once a week.The two felt that it was not enough, so they both took extra classes.

Mr. Feng signed up for a photography class. Mr. Guan also likes to have fun with a group of old people because he has more free time. He signed up for eight courses including "Entering the Internet Era", "The Profound Truth of an Elegant Life", and "Their Thoughts".

After class, Mr. Guan sat in front of the camera and chatted with reporters.

He said that he first enrolled in the class because the environment here is good, the people are enthusiastic, and the teaching is good, which can pass the loneliness.

He later took a class called "What They Think."

This is a bonus course, and anyone who enrolls in any of the fee-paying courses can take it for free.

After attending, he found that this was the class that inspired him the most and made him feel the most empathetic.

"Their Thoughts" describes the confusion and thoughts of modern young people in a simple way, so that the older generation can better understand the world of young people.

The old man sighed: "Our generation always regards itself as someone who came here, and always thinks that our actions are for the good of our children. After taking this class, my son and I communicated much more smoothly. He always talked to me on the phone. I said, 'Dad, you've changed, you've opened up.'”

The reporter on the side tried to lead in a sensational way: "You have dedicated your life to the country, but you have not been able to participate in the growth of your children. Now that you are retiring, will you try to take care of your children?"

The old official looked at the middle-aged reporter and said with a smile: "I think, you should also enroll in the lesson "Their Thoughts". Children and grandchildren have their own blessings. We really don't want to interfere too much. This course taught me the most Yes, it is to put the other party on an equal position and communicate more. Do you have children?"

Middle-aged reporter: "Primary school is about to graduate."

Guan Lao: "When talking to children, don't be superior, don't think that you are an authority or the truth, and communicate from the perspective of a friend."

Reporter: "Is this what you learned in class?"

The old man nodded, and continued to introduce the course with great enthusiasm: "There is also the course "Entering the Internet Era". I think anyone with elderly people in the family can take it. Our generation often feels out of touch with the rapid development of society. And shy to ask questions. This course is very basic and practical.”

In the CCTV footage, the elderly life of Guan Lao and Feng Lao, apart from home, the vegetable market in the morning, and the park in the evening, is the interest class of "Never Slack in Learning", which is simple and plain, and reveals the nobility of intellectuals.

In front of the TV, many people lamented that these people who have made outstanding contributions to the country live as simple as ordinary people in their old age.

Of course, more people said that this [Not Slack in Learning] looks very good?

Inside the box.

"I'm going, it's on the hot search." A young executive who loves to check Weibo sighed.

"What's the content?" Mr. Liang suddenly answered, his tone was unquestionable, calm and even, making people unable to fathom his emotions.

Young executives are not as good at observing words and deeds as Zhang Tianwa, and only asking questions when they are bosses.

"The second most popular search, #不空学习霞广#, the first article was posted by 'China Central Television', which listed the courses of [不空学学], which means that the non-slack learning has truly integrated into the masses, into the elderly group, and founded It is a responsible and social organization that loves the courses for the elderly. It calls on the society to pay attention to the elderly group.”

Mr. Liang: "What else?"

Young executives: "Other Weibo accounts are mostly excerpts from the show just now, and the comments and feedback are very good."

"Let me take a look." Mr. Liang took the phone and briefly browsed the highly praised comments under the 'China CCTV' Weibo account.

[I strongly recommend "Happy Money Management", which is not a slack study, and you must register one for your parents. The 6 classes of the low-level class are only 350.There was a fraudulent wealth management company in our community before, and many elderly people fell for it. Later, they called the police, but they felt that it was far away to recover their pensions.Because of this lesson, my mother was more vigilant and escaped unharmed! 】

[I reported to my mother "The Mystery of an Elegant Life", which I did not neglect to study, and I strongly recommend it.The little old lady doesn't dislike me now that buying flowers is a waste of money, and arranging dishes is a waste of food!Recently, he also took the initiative to ask me if I want to travel together!It's great! 】

["Entering the Internet Era" recommended by the old official, believe me!Be sure to tell your parents!It works really fast!The two elderly people in the family are wandering around very much now, and they even share their lives on Douyin! 】

[I'm so envious of people from Beicheng!Don't neglect to learn when will I be able to come to Baicheng, I want to report to my parents "Their Thoughts" by the teacher, and I am eager to be understood by my parents! 】

……

Mr. Liang looked at the screen full of compliments and put down his phone.

Everyone didn't know about the many twists and turns in Mr. Liang's heart, they only thought that "Never Slack in Learning" was invested by Liang Junche. Now that "Never Slack in Learning" has received rave reviews, Mr. Liang must be honored.

"President Xiao Liang's vision is really vicious! He has business acumen at a young age!"

"Praised by CCTV, the future is boundless! It can expand rapidly and go on the market!"

"There are also Mr. Guan and Mr. Feng as living signs, which is like an advertisement of tens of billions from the sky! The fortune of [Not Slack in Learning] is really good!"

"Seeing it makes my heart itch, and I want to sign up for my mother!"

……

A table of people sighed or complimented, Mr. Liang did not participate, but just looked away, thoughtful.

==

At this moment.

Buddy Company.

Gou Dai stopped tapping his fingers on the laptop, his brows that had been frowned for many days finally eased away.

He finally figured out how to successfully achieve entrepreneurial failure on the basis of continuing to maintain [never slack in learning], that is-to start anew.

Looking at the enterprises that have been in depression or even went bankrupt in China in recent years, many of them were seriously injured in the process of reckless expansion, and finally disappeared.

Companies that originally engaged in pharmaceuticals saw that the sharing economy was good, so they ran to develop sharing businesses; companies that originally engaged in real estate saw that making movies could make money, so they invested in movies...

However, there are thresholds in the industry, and it doesn't mean that you can make money if you have money.If you enter a new industry with little or no knowledge, you will often lose a lot of money, or worse, directly drag down your original main business.

When Gou Dai was a freshman, he once helped a well-known group in the North City and a small well-known group in the whole country to do software outsourcing.This group started as a shopping mall and has developed extremely rapidly.

However, with the impact of the Internet economy, this group is unwilling to be mediocre, and desperately expands its business segments, with the financial business being the first to bear the brunt.

In that year, the group launched a number of loan businesses at once, including merchant loans, personal consumption loans, etc., and even acquired several financial technology companies to serve the credit business.

In the financial field, there are many myths about getting rich overnight, and it is not uncommon to go bankrupt overnight.

In that year, the group’s new business hit mines many times, and many disputes occurred in the lending business in cooperation with banks, and the accounts were frozen.The financial company jointly organized with the local bank has also come to naught.Many employees have not been able to pay their wages, including Gou Dai's expenses.

Two years later, the group can only rely on its main mall business to support itself.

Gou Dai's idea was borrowed from this group.

At the beginning, he also planned to start a personal consumption loan business, which would be integrated with [Never Slack Learning], specifically for the elderly.

However, he quickly dismissed the idea.

The consumption concept of the elderly in my country tends to be conservative. Unlike young people who like to consume ahead of time, the elderly are more keen on deposits, with abundant funds and financial stability. This is also the reason why financial scammers like to extend their claws to this group.

No loan means no business, and it is difficult to explode.The pure operating expenses of the credit platform are not enough to offset the profits of [Never Slack Learning].

In the end, Gou Dai decided to launch a new app,【Are you hungry】.

The biggest feature of this delivery software is that it employs elderly people as knights.

It sounds unbelievable, and it makes people say "what kind of feature is this?"

Yes, this is not a feature.Gou Dai didn’t even need to consider the initial profit method this time, because [Aren’t Hungry?], as a product bound to [Not Slack Learning], doesn’t need to make a profit, and only needs to be responsible for the loss.

As for the way of loss?How difficult is this.

First of all, 020 products must burn money, not to mention [Aren’t You Hungry], which is not as reliable as it is, which is the most well-known application to the public at present, and it basically only burns investors’ money and does not make money.Keep making big products, and the former investors fool the later investors, which is the current situation in this industry.

Secondly, the reason why the public order takeaway is that it is fast and convenient.No one thought about ordering a bowl of porridge in the morning, only to see an old man wandering in in the afternoon.This model is destined to have no consumers.

Furthermore, Gou Dai does not intend to adopt the terms of "non-labor employment relationship between the rider and the platform" stipulated in the contract terms of many food delivery platforms. He decided to take the initiative to take care of the unexpected situation of the elderly.

Although it is a random idea, Gou Dai does not intend to make fun of the health of the elderly.To become a platform rider, Gou Dai will conduct free in-depth physical examinations for all elderly people, and only after confirming that they are in good health can they sign a contract; You can choose whether to accept the order independently, rather than the system forcing the delivery.

Of course, the premise of all the above is that there are really consumers who will order on this app.

He believes that this APP will definitely be able to completely increase the profits of [Never Slack in Learning].

Just then, there was a knock on the door.

Fu Qiaoming, who took the initiative to stay and work overtime, stuck his head in.

Today is fifteen, and the moon is full.When Fu Qiaoming entered the door, the moon happened to be setting on Gou Dai's head.

It must be the god who stepped down from the moon!Fu Qiaoming thought to himself.

"Is something wrong?" Gou Dai asked.

Fu Qiaoming chased away the distracted thoughts in his heart: "Boss, just now [Never Slack in Learning] appeared on CCTV, did you see it?"

Gou Dai was at a loss.

Could it be that the interest class was reported? 12315 complained?Or did the reporter unannounced visits and discovered a business problem?

He just wanted to keep [Never Slack in Learning], and then found another way to go bankrupt, and CCTV directly hammered [Never Slack in Studying]?

What an O.Henry-esque development.

With mixed emotions, Gou Dai picked up the phone and clicked on one of the piles of unread messages and video links.

15 minute later.

Gou Dai's expression was complicated.

Fortunately, he has already made a decision not to work hard in the [Never Slack Study] interest class, otherwise he might vomit blood at this moment.

China Central Television, please don't make any trouble.

Fu Qiaoming thought that the boss was overwhelmed by the great joy, and he was very excited: "Boss, we might as well take advantage of the momentum and hold a few more activities, some public welfare training and free trials..."

Fu Qiaoming was eloquent, but Gou Dai's focus was all on the plan of "Aren't you hungry?" on the computer screen.

After Fu Qiaoming finished reporting, Gou Dai nodded: "Just do as you said."

Fu Qiaoming exited Gou Dai's office contentedly, and when he was about to close the door, he poked his head in again and asked softly, "Boss, aren't you the son of the director of CCTV or the chief planner of the show?"

Gou Dai: ...